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日期：2018-08-29 10:18

1.Please evaluate the influence of children on your choice of digital products

2.Have you ever followed your child's advice when buying electronic digital products?

Here are a number of descriptions of your purchase and selection of electronic products. Please make a score according to your actual situation. The larger the score is, the more you agree, the smaller the score, the more disagreed. The 1 represents totally disagree, and the 5 representatives are fully identified.

1.I attach great importance to the purchase advice given by the children

2.Information and opinions from children will not affect my purchase decision.

3.When purchasing electronic digital products, I think I play a leading role.

4.When purchasing electronic digital products, I think the children play a leading role.

5.I think the advice given by the child is very helpful.

6.I am satisfied with the product brand recommended by the child.

7.In the future, I will follow the advice given by my children to buy digital products.

8.I will consider continuing to buy the product of this brand.

9.I will recommend children's products or brands to others.

Here are some descriptions of your child's behavior. Please mark the description according to your actual situation. The larger the score is, the more you agree, the smaller the score, the more disagreed. The 1 represents totally disagree, and the 5 representatives are fully identified.

1.I knew little about the electronic digital product introduced by my child.

2.The child bought some electronic products to me (when I did not consider buying this product).

3.The child bought some electronic products to me (when I was not considering buying this product).

4.The children have bought electronic digital products for me (when I was considering buying this product).

5.The child showed me how to use electronic digital products.

6.The child had asked me to choose a specific brand or a product.

7.Before buying digital products, I always ask my children for advice or advice.

8.Children will evaluate the electronic digital products I have purchased.

9.I have talked with my children about their experience and attitude towards a brand or product.

10.In daily life, I will observe the products used by children.

11.In daily life, I will pay attention to children's evaluation of the product and its brand.

12.I prefer children to directly recommend products or brands to me and buy them within their recommended scope.

13.I prefer to integrate children's opinions and suggestions with my own ideas, and then choose products or brands after consideration.

Why do you think your children will have an impact on your purchase decision? Some possible reasons are listed below. Please mark the following reasons. The larger the score, the more they identify with the reason. The 1 represents totally disagree, and the 5 represents are fully identified.

1.I think young people have a better understanding of the brand and performance of digital products.

2.I think young people know more about high-tech products than I do.

3.I think I have the ability to choose the right digital products or brands of high quality.

4.Using the same product or children's recommended product makes me feel younger.

5.I hope to keep up with the trend of young people's consumption.

6.I want to learn information and knowledge from my children, so that I can learn more about myself.

7.I believe in my children.

8.As a father / mother, I am willing to listen to and support my children's opinions.

9.I think it represents the close relationship between my children and me to involve children in purchasing decisions

10.I feel very happy that the children choose or suggest products for me.

11.From the children's advice, I can feel the children's love for me.

12.I feel that listening to my children's advice can reflect my love for children.

Please make your comments on the description. The larger the score is, the more you agree with the following description. The smaller the score, the less you agree. The 1 represents totally disagree, and the 5 represents are fully identified.

1.Self-independence is important to me.

2.I always do my own thing well.

3.I seldom rely on others.

4.I always like to learn new things.

5.I am young at heart.

6.I have a close relationship with my children.

7.I have a lot of communication with my children.

8.I have a lot of communication with my children.

Identity

1.Gender

2.Age Group (15-20,21-25,26-30,31-35,36-40,41-45,46-50, 51-55,56-60, above 60)

3.Education level.

4.Your Children Gender

5.Age of the Children.

6.Monthly Income